Friday 9th of July

17:00 - 19:00
Official opening Fashion Week DOWNTOWN & Designer Market
Maison de Bonneterie
Rokin 140 - 142
Open to the public

18:00 - 21:00
SPRMRKT & HTNK'S Dutch warehouse
SPR Specials
Nieuwezijds Voorburgwal 262
By invitation only

Saturday 10th of July

10:00 - 18:00
IJburg Fashion District
Several shops at IJburg
Open to the public

13:00
Smaak bag presentation
Smaak
Leliegracht 16
Open to the public

13:00
"Barbie loves de Bijenkorf" fashion show
De Bijenkorf
Warmoesstraat 178
Open to the public

14:00
"Barbie loves de Bijenkorf" fashion show
De Bijenkorf
Warmoesstraat 178
Open to the public

15:00
"Barbie loves de Bijenkorf" fashion show
De Bijenkorf
Warmoesstraat 178
Open to the public

15:00 - 19:00
"Jardin des modes": Carte blanche, fashion as you create it
Maison Descartes
Vijzelgracht 2A
Open to the public

15:30
INDIVIDUALS openings event
By AMFI
Spui 23
Open to the public

18:00
Downtown Dress up!
Chiellerie
Raamgracht 58
Open to the public

21:00 - 02:00
Burnin' Down The House - Robby Z and DJ Black Tie (Café DIEP)
The House of Rising
Reguliersdwarsstraat 41
Open to the public

21:00 - 04:00
Elevator Passion - FashionAbend
Code 21
Reguliersdwarsstraat 21
Open to the public

23:00 - 05:00
Meet me backstage
Club AIR
Amstelstraat 16
Open to the public

Sunday 11th of July

16:00 - 20:00
Wear to eat?!?
De culinaire werkplaats
Fannius Scholtenstraat 10 huis
Open to the public

Monday 12th of July

14:00 - 20:00
Kelder Sale
Salon Frans Molenaar
Oranje Nassaulaan 13
Open to the public

17:00 - 19:00
Salon opening
Claes Iversen
Herengracht 176
By invitation only

Tuesday 13th of July

14:00 - 20:00
Kelder Sale
Salon Frans Molenaar
Oranje Nassaulaan 13
Open to the public

20:00
Fashion and Film
TrouwAmsterdam
Wibautstraat 127
Open to the public

20:00 - 00:00
Burnin' Down The House - Maartje van der Hoeven (Models at Work)
The House of Rising
Reguliersdwarsstraat 41
Open to the public

Thursday 15th of July

20:30
MAF Fashion Battle - Sapeurs Edition
MC Theater
Polonceaukade 6-7
Open to the public

20:30 - 00:00
Burnin' Down The House - Taco Stuiver (hairdresser at Chez Taco and winner of The Anti-Fashion Award)
The House of Rising
Reguliersdwarsstraat 41
Open to the public

23:00 - 04:00
Anti Fashion Party #8 - Carnaval Massacre
Flex Bar
Pazzanistraat 1
Open to the public

23:00
gsus sindustries and DJBroadcast presents: CLUB FILTH ‘Miami'
Bitterzoet
Spuistraat 2
Open to the public

Friday 16th of July

14:00
Les Canaux de la Mode
Clifford Change
Droogbak 1 A
By invitation only

16:00 
Launch of The Green Fashion Competition - RANGAKU presented bij Kentroy Yearwood
Westerpark
Pazzanistraat 37
Open to the public

17:00 - 20:00
Preview s/s 2011 collectie ‘Tempus fugit' van Eleonore de Ruuk
Pop-up store Eleonore de Ruuk
Vijzelstraat 67
Open to the public

17:15
Opening Fashion & Architecture
ARCAM
Prins Hendrikkade 600
By invitation only

17:30 - 21:00
Inside the American Dream
Tenue de Nîmes
Elandsgracht 60
Open to the public

19:00 - 20:00
No Boundaries
C3 De Conceptstore
Jan Evertsenstraat 335
Open to the public

22:00 - 02:00
Burnin' Down The House - Monsieur Plastique (overall creative madman)
The House of Rising
Reguliersdwarsstraat 41
Open to the public

22:00 - 04:00
Chapeau Chapeau
Jimmy Woo
Korte Leidsedwarsstraat 18
guestlist@hadimassa.com

Saturday 17th of July

10:00 - 18:00
IJburg Fashion District
Several shops at IJburg
Open to the public

12:00 (o.v.b.)
CJP organiseert workshops Mode recenseren o.l.v. Milou van Rossum en Straatfotografie o.l.v. Hülya Kiliçaslan
Westergasterrein
Entrance only with ticket

14:00
Renaissance Woman Fashion Parade
Shopping area Stationsstraat & Stadhuisplein, Almere
Open to the public

15:30
Renaissance Woman Fashion Parade
Kalverstraat & Dam, Amsterdam
Open to the public

15:30 - 16:00
Trash&Treasures
Westerpark
Polonceau-kade 27
Open to the public

15:30 - 18:00
Opening WeSC Store Amsterdam
WeSC Store Amsterdam
Oude Hoogstraat 35-37
By invitation only

16:00 - 17:00
Lutfen" Fashion debut collection cocktail
Magna Plaza
Nieuwezijds Voorburgwal 182
By invitation only

16:15 - 18:00
AIFW Social Media & Fashion Boat Party
Westerpark
Polonceaukade 1
boatparty@frtrss.net

20:00
Hosselaer #3 Pop-up Store: Back to Basics
Rokin 75
Open to the public

22:30 - 02:00
Burnin' Down The House - Mr. Broekjevol, Bas Kosters and Miss Bloesjevol, Shirley Hart
The House of Rising
Reguliersdwarsstraat 41
Open to the public

Sunday 18th of July

10:00 - 18:00
Greatest Fashion Fair
World Fashion Centre Amsterdam
Kon. Wilhelminaplein 3
By invitation only

16:00 - 20:00
Wear to eat?!?
De culinaire werkplaats
Fannius Scholtenstraat 10 huis
Open to the public

19:00 - 22:00
Streetlab & Premsela present:
Masters of Amateurism - Seen on the Streets
Meneer de Wit
Postjesweg 2
Open to the public

Amsterdam International Fashion Week
I amsterdam
ABN AMRO Bank Sanoma Uitgevers Maybelline New York Redken 5th Avenue NYC Volvo American Express Ernst & Young Rosemount