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Vodafone is a partner of Amsterdam Fashion Week. At the AFW, we facilitate a place where creative people can meet around fashion subjects, to enrich creative conversations between visitors, organisers, fashionistas and trend watchers. Power to You signals an important shift in our relationship with our customers. When you see those three words in our communications you should know they mean just what they say. That will become clear to you when you’re at the AIFW.
Sanoma Media is with its magazines, custom media, events, websites, mobile sites and apps the largest media company based on reach in the Netherlands. With all its media Sanoma Media reaches about 90% of the Dutch population (13+) and 80% of all internet users (13+) in the Netherlands. Readers and visitors with whom Sanoma Media has a close relationship for generations.
Sanoma has an extensive portfolio with over a 100 different brands including AutoWeek, Donald Duck, delicious., Flow, Kieskeurig.nl, Libelle, Margriet, NU.nl, Viva, Vrouwonline.nl, SchoolBANK.nl and Startpagina.nl.
Sanoma Media is a media company that crosses frontiers, with her expertise, creativity and appealing content Sanoma creates the right context for advertisers to achieve their objectives.
Please visit sanomamedia.nl for more information or follow us on Twitter @SanomaMediaNL
Maybelline New York is proud to be the official make-up expert of AFW. Together with House of Orange and Clayton Leslie, Maybelline’s own make-up artist, Maybelline New York will realize the make-up for every catwalk show. As the No. 1 make-up brand in the world, it is our goal to help all women express their individual beauty. The latest trends from fashion capital New York City are translated into trendy, innovative high-quality products. Our partnership with AIFW is a perfect alliance, in which Maybelline’s colour expertise is professionally linked to fashion at its most artistic.
Redken is the fashion brand for professional hairstyling. Providing cutting-edge styling products in its portfolio, Redken is the backstage brand of fashion weeks around the world.
Since the first edition of the Amsterdam Fashion Week Redken has been responsible for the hairstyling at all the shows, in collaboration with top stylists Martin Wentzel and Rutger van der Heide and their teams from View Agency. Rutger has been a member of international fashion week teams, like New York and Paris, for years.
Everyone can achieve runway styles everyday with Redken styling products. Visit www.redken.nl to find a Redken salon for your fashion look.
Volvo design is an alliance between styling and engineering that aims to create beautiful premium cars with a sophisticated content. They are the safest cars in the world, engineered with consideration for our customers and the wider environment.
The way we make people feel reflects the way we build our cars. Volvo chose to be a partner of Amsterdam Fashion Week to demonstrate how much it cares about fashion and design. There's more to life than a Volvo. That's why you drive one.
As one of the world’s largest suppliers of raw materials for Man Made Fibres, DSM has affiliated itself with the Amsterdam International Fashion Week by becoming a sponsor as from January 2012. With this collaboration DSM emphasizes the importance of using Man Made Fibres in the international textile industry and by fashion designers and manufacturers. By using fabrics incorporating Man Man Fibres, designers can now realise their dreams; these materials can be dyed and manipulated more effectively than other materials and the fabrics drape better. It is therefore no coincidence that an increasing number of fashion houses are applying the potential provided by fabrics made with Man Made Fibres within their latest creations.
ABN AMRO is closely involved with the fashion industry. For the 14th time, we support Amsterdam Fashion Week. As a bank, we find it important to help young creative talent excel in their profession and their businesses. This is the key for closing the gap between the bank, AFW and the fashion industry.
In cooperation with AFW, ABN AMRO has set up a special program that responds to the needs of fashion designers who have just started a company or a new label. The Fashion Fasterclass provides support and guidance to a select group of motivated, promising designers entering the market as entrepreneurs. Following the great success of the first Fashion Faster classes ABN AMRO and AIFW will host this program again in 2011.
To emphasize our commitment to the Dutch fashion industry ABN AMRO will soon launch a devoted fashion desk that will combine our expertise in this sector to give the best possible advice to fashion entrepreneurs.
For more information about the ABN AMRO fashion desk, call Manolo Marquez, tel: 020-343 80 68.
Discover our champagnes range, the style of our wines and our House which cultivates the Excellence and the Extravaganza since 1785. Since its creation, Piper-Heidsieck has continually attracted the most audacious and vibrant minds, those who have shaped their times and created a unique, universal signature that transcends time and space. A vision unique in the history of Champagne, a perpetual motion, taken on by Jean Paul Gaultier, Viktor & Rolf and Christian Louboutin. The Piper-Heidsieck wines are radiant and crisp. Their distinct personality is a choice of style made by Régis Camus, Piper-Heidsieck’s winemaker, who received the “Winemaker of the Year” trophy 5 times (International Wine Challenge UK, 2004, 2007-2010).
www.pieper-heidsieck.com
Fashioncheque is the most fashionable gift. It's the best way to give and to receive fashion. Eveningwear, jeans, accessories and shoes: you can buy every fashion item with the fashioncheque. The gift card can be spent in a couple of thousand fashion shops and can be bought in fashion shops, PostNL, Primera and online via www.fashioncheque.com.
THECOLLEGEHOTEL is an intimate, warm and luxurious boutique hotel in Amsterdam’s fashionable Zuid (South), right at the centre of the city’s Fashion & Museum District. Our four-star hotel is managed by highly experienced professionals assisted by students from the city’s hotel-management schools. Within the walls of a beautifully restored 19th-century school building, the hotel’s historic feel balances respect for authenticity with state-of-the-art design. THECOLLEGEHOTEL is an incomparable experience, whether you’re staying overnight, enjoying lunch or dinner, or relaxing in the Bar Lounge. The Hotel also has private rooms which can be used for dining or meetings.
The historical buildings and the surrounding urban park of The Westergasfabriek in Amsterdam form a multifunctional space with international appeal. There is nature, room to work, space for large and small events and a variety of catering, film, theatre and exhibition facilities. The Westergasfabriek encourages the use of its spaces for creative events and participates in cultural and innovative projects to ensure the area keeps its exciting and refreshing atmosphere. The Westergasfabriek is proud to be the home of Amsterdam Fashion Week since its very beginning.
More information: www.westergasfabriek.nl
Hillenaar, one of the three biggest outdoor advertising companies in the Netherlands, develops outdoor media such as Billboards, several Street furniture formats, Q-Park panels and Highway signs. The Hillenaar indoor media mainly focuses on the younger target groups and provides poster panels at secondary schools, third level colleges, universities and grand cafés.
With Hillenaar’s increasing numbers of outdoor locations in Amsterdam, we are proud to promote Amsterdam International Fashion Week in this important city. Furthermore, Hillenaar offers advertising spaces in other prominent cities such as Rotterdam and The Hague to provide AFW with an even wider reach.
